In this gift giving season, we here at BBB3 think books are always a great gift idea….E-Pub is eco-friendly, but holding a book is still an experience we like.
“If e-books are about ease and expedience, the publishers reason, then print books need to be about physical beauty and the pleasures of owning, not just reading.”…
“When people do beautiful books, they’re noticed more,” said Robert S. Miller, the publisher of Workman Publishing. “It’s like sending a thank-you note written on nice paper when we’re in an era of e-mail correspondence.”…
“For publishers, the strategy has a clear payoff: to increase the value of print books and build a healthy, diverse marketplace that includes brick-and-mortar bookstores and is not dominated by Amazon and e-books.”…
To showcase books with special design elements, booksellers at Changing Hands Bookstore in Tempe, Ariz., created a display of lushly embroidered Penguin classics with a sign reading, “Give classical beauty this holiday season.”
read the New York Times article here...